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From Vanity to Value: Why KPIs in Marketing Need a Serious Makeover
July 29, 2025
COCO
From Vanity to Value: Why KPIs in Marketing Need a Serious Makeover

Introduction: Stop Counting. Start Measuring. Your last post got 20,000 impressions.100 saves.300 likes. And what did it…
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From Vanity Metrics to Real Impact: Measuring What Actually Matters in Marketing
May 14, 2025
COCO
From Vanity Metrics to Real Impact: Measuring What Actually Matters in Marketing

Introduction: Time to Ditch the Empty Applause So your post hit 100K impressions.Your reel got 500 saves.You…
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